Each method has its own unique set of advantages. Online studies are quick to conduct and offer better value for money. Michael Bertram has been performing online studies since 1999 and we have been offering a full range of services in this area ever since. We understand what it takes to carry out successful online studies.
To prevent respondents from selecting responses at random, online questionnaires should be interesting and engaging. Questions must be self-explanatory and logical to the human mind. Our professional online software, which is provided by he company Voxco enables us to create all manner of questionnaires. The fully customisable HTML design templates allow us to meet almost any specification. Complicated screening and rotation processes, calculations and regression analyses can be carried out in the questionnaire itself. Moreover, the option of using QuestBack software means that our freedom of design is virtually endless.
Online studies are the most suitable option for employee surveys and explorare ensures that all responses remain anonymous. We regularly use various global online panels for studies requiring a specific quota of the population to be surveyed. Our questionnaires, letters and reminders are translated by a highly experienced agency specialising in market research.
As is equally the case with the telephone interviews we conduct, clients requesting support with online studies also have secure online access at any time to information on the status of their study, quotas and results. All the data collected can be presented to the client in real time in the form of charts and dashboards on a specially programmed portal.